Brilliance Alpha is a leading boutique asset managers with over 3 decades of investment experience in all major asset classes. We have a global customer base that cover both independent and institutional investors.
We specialize in active and passive asset management and provide our valued clients with the opportunity to outperform global management strategies over the cycle of the market. We offer best in class risk management practices to retain and grow wealth and value.
Our mission is to deliver superior investment returns with risk exposure under control.
1. Consistency – we believe in consistent returns on an above average basis rather than a mix of peaks on highs and lows.
2. Risk Management – While we search for potential profitable investments, we place the highest priority on preventing losses as well.
Brilliance Alpha’s aims to provide its clients with superior risk adjusted performance in alternative asset class across five asset classes : listed equities, credit, real estate, private equity and real assets.
Chee Keong is the Chief Executive Officer of Brilliance Alpha Asset Management. Chee Keong possesses over 30 years of experience working in the capital markets space. He held senior management positions at large financial institutions like RHB Securities Singapore Pte Ltd, SAXO Capital Markets Pte Ltd, and Newedge Derivatives Singapore Pte Ltd.
Aside from the wealth of knowledge in the capital markets, Chee Keong also brings along experiences in leading, managing and development of individuals, knowledge in the regulatory and compliance requirements imposed by the Singapore Exchange and the Monetary of Singapore, MAS.
Chee Keong is a graduate of University of IOWA, USA, with a Bachelor degree in Finance.
Mr. Tay Choo Chuan, John, is the Chief Investment Officer of Brilliance Alpha Asset Management Pte. Ltd. John joined the SIMEX trading floor in 1988 where he established himself as specialising in spread and market making in the Eurodollar pit.
With the closure of floor trading, John continued to trade independently on screen and went on to join Hyundai Able Investments Pte. Ltd. Treasury Bonds team as a bond/bund spread trader.
His experience in forex and fixed income spread control built a reputation for his risk management strategies that help our client keep in line with a risk balanced portfolio.
Zal brings over 20 years of experience in the retail banking, asset management and wealth management industries. His professional background spans experiences in the US, Europe and Asia.
He previously held a number of roles at Citibank in Singapore, including Senior Branch Manager, Head of Citigold Private Client and Head of Investments.
Prior to his current role, Zal led the Global Financial Client Group at Schroders Investment Management for Asia.
He is passionate about helping clients achieve financial security, plan intelligently for the future and prudently grow their wealth.
Zal holds a Bachelor’s degree in Political Science from Georgetown University & an MBA from Columbia Business School.